DOMO, INC: Swire Coca-Cola, USA, Selects Domo to Quickly Drive More Value from Business Data Across the Organization


Domo, Inc issued the following announcement on Oct. 16.

Domo (Nasdaq: DOMO) announced today that Swire Coca-Cola, USA, a $2B revenue business with more than 7,000 associates, has chosen Domo to drive more value from its business data and help its managers serve their selling region, associates and business relationships more effectively.

With headquarters in Draper, Utah, Swire Coca-Cola produces, sells and distributes Coca-Cola and other beverages to more than 60,000 retail customers in 13 states across the American West. It is a subsidiary of Swire Pacific Limited ( based in Hong Kong.

“Our mission has always been to be the best employer, business partner and corporate citizen wherever we do business, and as a result, generate long-term sustainable profit growth for our shareholders,” said Jack Pelo, president and CEO, Swire Coca-Cola, USA. “We’ve always known that our proprietary data could be an incredible asset in support of that mission, particularly by enhancing the value we deliver to our employees, customers and communities. However, we found that most solutions designed to deliver the data-driven insights we wanted to put in the hands of our managers, were too time-consuming and complex to implement, and more importantly, not designed for real business users.”

Swire Coca-Cola, USA, engaged in a short proof-of-concept with Domo to see if Domo’s technology could meet the expectations of its executive team.

“We were blown away at how fast and easy it was for Domo to deliver value,” said Pelo. “In one meeting, we were looking at performance across regions and product lines. We had just introduced a new product and wanted to know if it was adding net new sales or if it was cannibalizing revenue from existing products. Within five minutes, we had that data brought into Domo and had an instant picture of how that new product line was contributing to growth in every part of our territory.”

Domo’s cloud platform, with more than 1,000 pre-built connectors and a mobile-first design, enables Swire Coca-Cola to get the right data into the hands of its business users quickly, easily and securely.

Pelo added, “By giving our managers real-time access to insights about their business, they’ll be able to understand their business in ways never before possible. As a result, we expect they’ll be able to ask questions and take actions that build our customers’ businesses and our relationships with them.”

Josh James, Domo founder and CEO, said, “Swire Coca-Cola, USA is an inspiring example of a company that is leading a data-driven culture from the top down, yet is driving sustainable change by empowering all its business decision makers with the insights they need to move their business forward every day. We’re proud to partner with Swire to help put data to work for the good of the company.”

To learn more about how Domo is helping organizations like Swire Coca-Cola, USA transform their business with data, visit Domo’s customer page.

Original source can be found here.

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